Multichanneling bei Verlags- und Fernsehunternehmen

Bibliographic Details
Published in:Multichannel-Marketing-Handbuch, , Seite 259-288
Main Author: Matter, Rudolf (Author)
Other Involved Persons: Schlegel, Maike
Format: Article
Language:German
Published: 2004
Item Description:Literaturangaben
Physical Description:graph. Darst
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