Multichannel-Management in der Konsumgüterwirtschaft

Bibliographic Details
Published in:Multichannel-Marketing-Handbuch, , Seite 125-145
Main Author: Kracklauer, Alexander H. (Author)
Other Involved Persons: Wagemann, Bernard ; Voigt, Manuela
Format: Article
Language:German
Published: 2004
Item Description:Literaturangaben
Physical Description:graph. Darst
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