Design Leadership : Securing the Strategic Value of Design

Cover; Contents; Design drivers for business; About the author; Acknowledgements; Foreword; Introduction; How this book works; Part One - Preparing the ground; 1 The sceptics; The sceptics view; The other view; Case Example - Dulux Perfect; Case Example - Eglin Concourse airport seating; Case Exampl...

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Bibliographic Details
Main Author: Turner, Raymond
Format: eBook
Language:English
Published: Farnham : Ashgate Publishing Ltd 2013
Edition:Online-Ausg.
ISBN:9781409463245
1409463249
9781409463238
1409463230
Series:Ebrary online
EBL-Schweitzer
Item Description:Description based upon print version of record
Physical Description:Online-Ressource (1 online resource (256 p.))
Subjects:
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